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Data Dashboard

Development

Overall Goal

To diversify and increase MakeHaven’s revenue streams, ensuring long-term financial sustainability.

Objectives

  • Grow Annual Corporate Sponsorship
  • Increase Individual Donor Participation
  • Cultivate Durable $1,000+ Major Donors
  • Build a Strong, Consistent Grant Pipeline
  • Strengthen Fundraising Infrastructure and Long-Term Sustainability
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Key Performance Indicators

Wired KPIs

KPI Name Current Details Goal 2026 Goal 2030 Trend
# of Recurring Donors
Count of unique individuals with active monthly or annual recurring contribution plans.
39
98% of goal
 — 40 60
8 Quarters
$ Annual Corporate Sponsorships
Total annual revenue received from corporate donations and organizational sponsorships.
7,916
Trailing 12 months
53% of goal
 — 15,000 25,000
12 Quarters
# of Grants Submitted (YTD)
Count of grant opportunities with submitted documentation recorded during the year-to-date period.
1
YTD
10% of goal
Active pipeline now: 10
 10 12
Last 12 months
Grant Win Ratio %
The percentage of submitted grant applications that resulted in an award.
32%
98% of goal
 — 33% 33%
8 Quarters
Donor Retention Rate %
Percentage of individual donors from the previous year who contributed again this year.
74%
150% of goal
 — 45% 60%
6 Quarters

KPIs In Development

KPI Name Current Details Goal 2026 Goal 2030 Trend
No in-development KPIs currently listed.
KPI Name 2023 2024 2025 2026 2027 2028 2029 2030
# of Recurring Donors n/a n/a 35 40 45 50 55 60
$ Annual Corporate Sponsorships n/a n/a 3,000 15,000 20,000 25,000 25,000 25,000
# of Grants Submitted (YTD) n/a n/a 8 10 12 12 12 12
Grant Win Ratio % n/a n/a 33% 33% 33% 33% 33% 33%
Donor Retention Rate % n/a n/a 40% 45% 50% 55% 57% 60%
  • # of Recurring Donors: Count of unique individuals with active monthly or annual recurring contribution plans. Last snapshot: 2026-03-16 Source: CiviCRM: Count of contacts with active recurring setup OR tagged "Recurring Donor" (tagged contacts included in trend when they donated that quarter).
  • $ Annual Corporate Sponsorships: Total annual revenue received from corporate donations and organizational sponsorships. Source: Google Sheets: Trailing 12-month (last 4 quarters) total of Corporate Donations.
  • # of Grants Submitted (YTD): Count of grant opportunities with submitted documentation recorded during the year-to-date period. Last snapshot: 2026-03-16 Source: CiviCRM Funding: YTD count of grants with submitted documentation/link populated (period keyed by due date because no submitted timestamp exists).
  • Grant Win Ratio %: The percentage of submitted grant applications that resulted in an award. Last snapshot: 2026-03-16 Source: CiviCRM: (Grants Won) / (Grants Won + Lost + Abandoned).
  • Donor Retention Rate %: Percentage of individual donors from the previous year who contributed again this year. Last snapshot: 2026-03-16 Source: CiviCRM: (Donors in current 12mo who also gave in previous 12mo) / (Previous 12mo donors).

Annual fundraising summary

Year Unique donors First-time donors # gifts Average gift Total raised
2026 143 50 96 $104.75 $10,056
2025 327 199 461 $158.03 $72,852
2024 97 33 118 $325.97 $38,464
2023 325 275 456 $128.22 $58,469
2022 110 109 134 $152.90 $20,489
2021 7 7 7 $49.37 $346

Gift range distribution

Current year-to-date

As of February 2026

Range % donors Donors # gifts Total $ % dollars
Under $100 56.6% 81 89 $3,364 18.4%
$100 - $249 26.6% 38 46 $6,561 35.9%
$250 - $499 15.4% 22 35 $6,833 37.4%
$500 - $999 0.7% 1 1 $500 2.7%
$1,000 - $2,499 0.7% 1 1 $1,018 5.6%
$2,500 - $4,999 0.0% 0 0 $0 0.0%
$5,000+ 0.0% 0 0 $0 0.0%

Previous year-to-date

As of December 2025

Range % donors Donors # gifts Total $ % dollars
Under $100 67.1% 239 335 $9,245 12.7%
$100 - $249 20.2% 72 80 $10,345 14.2%
$250 - $499 6.2% 22 23 $6,302 8.7%
$500 - $999 3.4% 12 12 $6,320 8.7%
$1,000 - $2,499 1.7% 6 6 $6,640 9.1%
$2,500 - $4,999 0.0% 0 0 $0 0.0%
$5,000+ 1.4% 5 5 $34,000 46.7%

Year-to-date pace

Year As of Total $ Δ vs prior year Donors First-time donors # gifts Average gift
2026 February $10,056 — 143 50 96 $104.75

Key insights

Member vs non-member donors

Twelve-month trend of how many donors are members versus the dollars they contribute.

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  • Source: CiviCRM contributions (completed, non-test). Members are determined by active membership records on the contribution date.
  • Processing: Donor counts represent unique contacts per month; amount lines show total dollars from each segment.
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Recurring vs one-time giving

Highlights how recurring giving compares to one-time gifts over the past 12 months.

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  • Source: CiviCRM contributions marked Complete; recurring is determined by a linked recurring contribution ID.
  • Processing: Bars show dollars raised per month while lines track the donor counts for each stream.
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All metrics shown are aggregated to protect member privacy. Use configuration to adjust minimum counts and data sources.